Service Details

Custom Web Application Development

When off-the-shelf software doesn't cut it, 704 builds bespoke web applications designed precisely for your unique business processes. We solve the specific challenges generic solutions can't handle.

With over 20 years of experience, we specialize in creating robust, scalable, and secure applications built for performance and longevity. Whether you need to automate complex internal workflows, manage intricate data sets, build a secure customer portal, integrate disparate systems, or modernize a legacy ColdFusion application, our custom approach ensures the final product aligns perfectly with your operational needs and strategic goals.

Our Core Development Expertise:

  • Adobe ColdFusion (CFML): Expert development, maintenance, and modernization of powerful, data-driven applications.
  • Modern JavaScript: Utilizing frameworks (like React, Vue) and vanilla JS for dynamic, interactive front-end user interfaces.
  • Database Architecture & Optimization: Designing and managing efficient MySQL and MS-SQL databases for speed and reliability.
  • API Development & Integration: Building custom APIs and seamlessly connecting your application with essential third-party services.
  • WordPress Development: Creating and customizing themes and plugins for the world's most popular CMS.
  • Performance Tuning: Identifying and resolving bottlenecks to ensure your application runs smoothly.
  • Secure Development Lifecycle: Integrating security best practices from the ground up.

Partner with 704 to transform your requirements into a high-performance web application that drives efficiency, improves user satisfaction, and delivers tangible business value.

Discuss Your Development Project

Modern Web Design & UI/UX

Your website is often the first impression you make. We create visually engaging, user-centric designs that capture your brand identity and make interacting with your site a pleasure, not a chore.

Beyond just aesthetics, we focus on intuitive navigation (User Interface - UI) and a seamless overall experience (User Experience - UX). A well-designed site guides visitors effectively, builds trust, and encourages conversions. We leverage modern frameworks like Bootstrap 5 to ensure your design is fully responsive, looking sharp and functioning perfectly on desktops, tablets, and smartphones.

Our Design Philosophy & Process:

  • Responsive First: Ensuring flawless display and usability across all screen sizes.
  • User-Centric Approach: Designing flows and layouts based on target audience needs and behaviors.
  • Brand Alignment: Creating visuals that accurately reflect your company's identity and values.
  • Clean & Modern Aesthetics: Utilizing contemporary design principles, typography, and imagery (including custom graphics via Photoshop).
  • Accessibility Considerations: Building designs that are usable by people of all abilities (WCAG awareness).
  • Prototyping & Feedback: Iterative design process involving wireframes and mockups for your review.

Let 704 craft a visually compelling and highly usable website that effectively communicates your message and converts visitors into customers.

View Design Portfolio Discuss Your Design Needs

AI-Enhanced Business Processes

Go beyond standard web features and unlock significant efficiency gains by integrating Artificial Intelligence directly into your business workflows and applications.

At 704, we focus on practical AI applications that deliver tangible results. Instead of just adding novelty features, we analyze your operations to identify opportunities where AI can automate tasks, provide deeper insights, and create smarter, more personalized interactions – ultimately saving you time and resources while improving outcomes.

Leverage AI For:

  • Intelligent Automation: Automate repetitive tasks, data entry, content categorization, or customer service routing within your web applications.
  • Data Analysis & Insights: Utilize AI to analyze user behavior, sales data, or operational metrics to uncover trends, predict outcomes, and inform business decisions.
  • Personalized User Experiences: Dynamically tailor website content, product recommendations, or user journeys based on individual user profiles and behavior.
  • Content Generation & Summarization: Integrate LLMs (like Gemini, OpenAI models) via API to assist with generating draft content, summarizing reports, or extracting key information from large text bodies.
  • Custom AI Algorithm Development: For unique challenges, we can explore developing specific algorithms tailored to your data and process needs.
  • Workflow Optimization: Identify bottlenecks and redesign processes within your web applications for maximum efficiency using AI-driven suggestions.

Discover how integrating AI strategically can transform your business processes. Let's discuss how 704 can implement intelligent solutions for your specific needs.

Explore AI Integration

SEO & Digital Marketing

Having a great website is only half the battle; getting found by the right audience is crucial. Our SEO and digital marketing services are designed to increase your online visibility, drive qualified traffic, and ultimately grow your business.

We go beyond basic optimization, employing a data-driven approach to understand your market, identify opportunities, and implement strategies that deliver measurable results. Whether you're targeting local customers in Dallas-Fort Worth or reaching a global audience, we tailor our efforts to your specific goals.

Our SEO & Marketing Services Include:

  • Comprehensive SEO Audits: Identifying technical issues, content gaps, and optimization opportunities.
  • Keyword Research & Strategy: Targeting the terms your potential customers are actually searching for.
  • On-Page Optimization: Optimizing titles, meta descriptions, headings, content, and internal linking.
  • Technical SEO: Improving site speed, mobile-friendliness, crawlability, and schema markup.
  • Local SEO (DFW Focus): Optimizing your Google Business Profile and local citations to attract nearby customers.
  • Content Writing & Strategy: Creating high-quality, engaging, and keyword-rich content that resonates with your audience and search engines.
  • Blog & Newsletter Management: Keeping your audience engaged with regular updates, valuable insights, and targeted email campaigns.
  • Link Building & Off-Page SEO: Building your site's authority and credibility through ethical outreach and relationship building.
  • Analytics & Reporting: Tracking key metrics and providing clear reports on performance and ROI.

Let 704 help you navigate the complexities of online marketing and achieve sustainable growth through increased visibility and targeted traffic.

Get Your Free SEO Consultation

Email & Website Hosting Plans

Reliable, secure, and scalable hosting is the foundation of a successful online presence. We offer straightforward plans tailored to different business needs, all backed by dedicated support. Choose the plan that best fits your requirements.

Feature Email Hosting
($150/yr)
Basic Website
($200/yr)
Advanced Website
($500/yr)
Professional Email (SmarterMail)
Included Mailboxes Up to 10 Up to 10 Up to 20
Webmail, Calendar, Contacts
Spam & Virus Filtering
Technical Email Support Priority
Website Features
Optimized Web Server Space WordPress High-Performance
Sufficient Bandwidth High Traffic Ready
Basic Security Measures
Advanced Security / Backups
WordPress Optimized
ColdFusion / E-commerce Support
Scalable Resources
25% Dev Discount
Select Plan Select Plan Select Plan

Note: All plans are subject to our Terms and Limitations. Mailbox counts can be increased at additional cost. Contact us for custom configurations or questions.

Website Maintenance & Support

Keep your website running smoothly, securely, and up-to-date with our proactive maintenance plans. We handle the technical upkeep so you can focus on your business. Regular maintenance is essential for performance, security, and ensuring compatibility with evolving web standards.

Maintenance Plan Features:

  • Regular software updates (WordPress core, themes, plugins; ColdFusion patching if applicable on dedicated hosting).
  • Scheduled website backups (files and database) with restoration support.
  • Performance monitoring and basic optimization checks.
  • Uptime monitoring and alerts.
  • Security checks and vulnerability scanning (basic level).
  • Technical support for troubleshooting website issues.
  • Content update assistance (within agreed limits).

Choose a plan that fits your needs, from basic updates to comprehensive support packages. Contact us to discuss a custom maintenance plan for your website or application.

Discuss Maintenance Plans